• Bruce's Automotive Inc., Auto Repair Shop in East Aurora, NY
  • Bruce's Automotive Inc.'s owner and a customer
  • Waiting Area of Bruce's Automotive Inc.
  • Inside the Bruce's Automotive Inc.'s Garage

Fill Up on Quality Auto Repair at Bruce's Automotive Inc.

Hello, and welcome to Bruce's! That’s right, we’re on a first name basis with drivers in East Aurora, as Bruce's Automotive Inc. has been serving the community since 1956. Yes, we’ve been around for a long time, but that doesn’t mean we’re stuck in the past. Rather, we honor the past with friendly customer service and a vintage look, while constantly updating our equipment to stay current with today’s automotive technology.

Let our family take care of all your family’s vehicles, including European and Asian cars, which are our specialty. You can trust us to give you honest advice for getting the most from your vehicle, and to handle auto repairs with precision and care.

Interested in Working Here?

mechanic icon

Asian and European Auto Technician Wanted!

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“I love the people, the cars, the variety, and the challenge that come with owning an auto repair shop. Every day is different, and there’s always an old friend to catch up with or a new friend to meet. That comes with the territory when you have a 60-year-old business that’s as invested in modern automotive technology as we are at Bruce's.”

- Brian Schofield, Owner

thumbs up icon Voted Best Mechanic in Buffalo by Artvoice.com
thumbs up icon CARQUEST TECHNET Professional Auto Service Center
thumbs up icon Repairpal.com Certified & Preferred Auto Repair Shop
thumbs up icon Multiple ASE Master Certified Technicians in House

We treat people and cars the way they want to be treated, with respect, courtesy, and fairness.

Whether it's your domestic, import, or that special classic car, we'll keep it running right

Our ASE-certified technicians specialize in European and Asian vehicles, and attend many training classes throughout the year to stay up-to-date on the latest automotive technology. We have multiple factory scan tools to correctly diagnose drivability issues and engine problems, as well as a Road Force Wheel Balancer for precision wheel alignments. If you have a vintage vehicle, we also do classic car mechanical repair, taking great pride in keeping the cars of yesteryear on the road today.

Call Us For...

  • Wheel Alignments
  • Air Conditioning Service & Repair
  • Check Engine Lights
  • Brake Service & Repair
  • Steering & Suspension
  • Engine Drivability Issues
  • Electrical Diagnostics
  • And More
Read About Our Services
Bruce's Automotive Inc. logo

To stay current with today’s automotive technology, we’re always updating equipment at our state-of-art facility.

Come check us out and enjoy…

$69.95Front-End Alignment Special

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Our Technology is Cutting Edge, but Our Service is the Old-Fashioned Kind

As soon as you drive up to our shop, you’ll see we renovated our facility to capture the look and feel of a 1950s filling station. And the charm doesn’t stop there—when you come inside, we have a comfortable waiting area with friendly and helpful staff to greet you and discuss your automotive service needs. To make taking care of your car a bit more convenient, we offer free Wi-Fi, loaner cars for longer auto repairs, and a 24-hour key drop.

wi-fi icon Free Wi-Fi in
Our Comfortable
Waiting Area
car icon Loaner Cars
Available for Longer
Repairs
key icon Safe & Secure
24-hour Key
Drop

Proudly Serving East Aurora, NY & Nearby Areas

If you’re looking for us, we’re conveniently located at 518 Main St. in East Aurora, NY, where we’re happy to say our auto repair shop helps to promote our town’s values—local business, community heritage, and family. In fact, we’re all those things! In addition to East Aurora, we serve the communities of Elma, Marilla, Orchard Park, Alden, Wales, South Wales, Strykersville, West Falls, Holland, West Seneca, Colden, and Lancaster. If you work at Fisher-Price or Moog Aerospace, we’re close by, so it’s easy to let us take care of your car while you’re on the clock.

Bring Your Vehicle to Bruce's!

And become part of an East Aurora auto repair tradition. Please give us a call or contact us online to request an appointment. We look forward to seeing you at the shop!

Shop owner with a happy customer

Affiliations

CarQuest Logo ASE Logo Technet Logo